Since Milliken implemented the web GIS solution, the landowner’s ability to manage the property has improved tremendously. Dozens of different activities are being tracked. A team of five users are creating GIS data daily using the mobile app to indicate the various activities happening on the property. This data is viewable through a browser-based GIS web map that brings context to the management of the property that did not previously exist. Having real-time data available has improved communication and decision making related to the operations of the property. Ultimately, maximizing these opportunities brings more value to the property.